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NoLogo Dive & Fashion Sports Wear

 
   


 

About NoLogo

NoLogo Sportswear is an Arizona corporation headquartered in Mesa, Arizona. Dinah Lundell, a fashion designer with more than 20 years experience designing, manufacturing, and marketing swimming and diving sportswear, founded the company in 1998.

NoLogo Sportswear sells swim wear and dive wear for both men and women desiring comfort and functionality in a high-quality, fashionable swimsuit. As an avid water sport enthusiast and an accomplished fashion designer, Dinah developed her first swimsuit line in the mid 1980?s. For the next ten years, her customers were primarily friends and family members who were impressed with the comfort and usability aspects of her suits.

By the fall of 1998, Mrs. Lundell began working with a prominent swimsuit designer in the Los Angeles area who introduced her to contractors specializing in sewing and swimsuit fabrication. This relationship resulted in the first commercial production of its fashion swim wear, the Skipjackline of suits, with an initial run of 300 suits in four fabrics and three designs by 1998. Initially, NoLogo produced only women?s swim wear, but with increasing sales, NoLogo has continued to expand its inventory and product lines, now offering a line of dive suits for both men and women.

NoLogo produces a women?s line of fashion swim suits, marketed under the Skipjack brand, as well as a line of men?s, women?s, and unisex diving garments, marketed under the NoLogo brand. Both the Skipjack and the NoLogo brand are registered trademarks with the US Patent and Trademark Office.